This year, Amazon’s coveted Prime Day is actually two days – October 13-14th. Normally, this is hosted in mid-July, however, we’re seeing some major benefits to this fall timing! If you haven’t been impressed in the past with Prime Day, don’t worry – you aren’t alone. However, there might have been some gems you missed out on. These are our predictions for Amazon Prime Day 2020, so you know what to expect this year. Get excited!
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Pre-Prime Day Offers & Deals
As with other years, in the lead-up to Prime Day official, Amazon starts scattering bargains, deals and special savings around the site, just for Prime members. It’s like a little taste test for the newbies, and a “thank you” for the OG Primers. Plus, early Prime Day deals are being released daily. As always, the “holiday” never falls on just holiday – the fun and savings are extended! This year, look for Prime Savings! I’ve been spotting this on snacks, electronics, home goods, household essentials, and more. Plus, Amazon services and Amazon devices are marked WAY down, with special offers just for Prime members!
BIG Discounts on Amazon Brands
In years past, I saw incredible deals on Amazon brands – from food and pantry to electronics. That’s become a staple of Prime Day (and why not? It’s Amazon’s day!) so I definitely expect to see those savings again this year. For example, watch for deals on Kindles, Fire TV Sticks, Echos, and other Amazon branded tech. The previous year models could even give us deals better than Black Friday!
I’m also anticipating more deals on Amazon branded clothing and household items. With the increase in stock and promotion for Amazon apparel, I’m excited to see where they take that this year!
Last year, you could get up to 30% off Amazon brand household essentials and food. This year, I’m seeing pre-Prime Day sales of up to 40% off!
Giftables & Home Items
The Coronavirus has really affected marketing for 2020. That, coupled with Prime Day being held so late in the year, I’m expecting some serious holiday shopping opportunities. That means gifts galore! And since many will be focused on staying home this holiday season, it also means more home items than I normally see.
Watch for deals on things that families can use while at home together – holiday home decor, baking & cooking items, throws and weighted blankets, and even family board games. Plus, other popular home items that we see during Prime Day sales are InstantPot, Keurigs, Roombas and other big name small home electronics and appliances.
Gift Cards
Gift cards are always a big seller, and on Prime Day, that’s no exception! In fact, the gift card deals are HOT HOT HOT during this annual sale. Last year, I saw Prime members score a $5 credit when they spent $25 in Amazon gift cards! I hope to see that again this year.
Another HOT deal from last year was the 20% off gift cards promo! Notable in that promo were the 20% off iTunes (use that to pay for Hulu!!), and 20% off Fandango and Cinemark. It’s a great time to score gift cards at some of the cheapest prices all year.
Helpful Hints
- Amazon App: Use the Amazon app to get notified when deals go live! The Watch A Deal notification alerts you when your deal is about to go live so you don’t miss it!
- Deal Badges: Prime Day Deal badges are blue. You’ll see those PRIME SAVINGS (for Pre- Prime Day) and PRIME DAY DEAL (on Prime Day) banners in blue, under the price, with the extra discount Prime members will receive, on the product pages.
- Ask Alexa: Just say, “Alexa, what are my Prime Day Deals?” and she will tell you! Plus, Prime Day deals start on October 11th for select devices!
- Amazon Assistant: Compare prices, see the lowest price in 30 days and more, with the Chrome extension, Amazon Assistant!
Remember – just because it’s on sale doesn’t mean it’s a great deal. Be smart about your purchases, and remember that Black Friday is just about 6 weeks from Prime Day. You’ll have more opportunities to grab the items you want, if you don’t see them on sale during Prime Day, or the prices aren’t within your budget. I’ll be posting my favorites here, and if you’re looking to do more intensive shopping, stop by my sister site, Save Spark! I’m excited for Prime Day this year – I hope you are, too!
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