We’ve been hearing rumors for weeks that Rite Aid will be discontinuing the Up+ Rewards program, but nothing was confirmed by Rite Aid. Several customers have left messages on the Rite Aid Facebook page to ask them about this rumor, and Rite Aid reps have chosen not to address the topic — they haven’t denied it or confirmed it. Well, what hurts the most is that the March 29th Rite Aid ad has leaked and shockingly, there is absolutely NO mention of +Up Rewards. Even worse, there is no mention of an new program that will replace the +Up Rewards program.
However, if I had to guess, my bet is that they are working on a new program to replace +Up Rewards, so stay tuned for any upcoming news. I’ll keep you all updated as more information becomes available!
